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Startups

From idea to MVP in 8 weeks: the incubation playbook

The four-stage path we walk every incubated founder through, and the mistakes it helps avoid.

Most early startups do not die from bad code. They die from building the wrong thing well. Our incubation program front-loads validation so engineering time goes where it matters.

Validate before you build

Founders run customer interviews in the first two weeks. We prototype with clickable designs, not databases.

Build the smallest honest version

An MVP should test one assumption end to end. Our agency team pairs with founders to ship it, then we measure and decide together what comes next.

Building something similar?

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